Her Keynote includes three perspectives on corporate OKRs, containing both difficulties and
achievements during this OKR journey:
1) Align with KPIs The quality of an OKR becomes crucial when the directional and
agile dynamics towards an outcome need to match with a committed KPI roadmap.
2) Synchronize across functions: a time-bound liaison. OKRs are best suited for
horizontal alignment throughout a worldwide matrixed organization by coordinating all
contributions to a common focus. They are particularly helpful with adding the
conducive impact of Central Services to the value creation of Business Areas.
3) Explore individual aspiration: Forget mindset, awareness or culture. Invest in
finding the best words together! The process of honing instructive OKRs as a team
pulls everyone’s attention towards the outcome.
In other words: Writing and communicating strong OKRs is a realistic prediction of
success.
Traditional OKR implementations often struggle with alignment and adoption because they overlook the human element. By integrating Human-Centered Design principles, organizations can bridge the gap between strategy and execution, ensuring OKRs are not just set but truly embraced. This session explores how a design-driven approach fosters engagement, clarity, and long-term success in OKR adoption.
Why Startups Fail – The Hidden Role of Values
90% of startups fail – but not just because of market fit or funding
– The underestimated impact of misaligned values in team dynamics and leadership
– Values vs. Growth Pressure – The Founders’ Dilemma
– Balancing rapid scaling with cultural integrity
– Why “culture eats strategy for breakfast” (and what that means for OKRs)
– How to Embed Values into the OKR Process
– Practical frameworks for integrating values into goal-setting
– Examples from high-growth startups that got it right
– Key Takeaways & Next Steps
– How to assess if your values are truly reflected in your OKRs
– Actionable steps to align strategy, execution, and culture
– Q&A session to address challenges and insights from participants
